Bringing
Better Understanding of Your Company and Products
P&E Associates is a multi dimensional Consulting company which
creates and customizes four (4) unique and distinct types of medical,
pharmaceutical and business development programs. We develop prototypes
and predictive models for clinical trials education and outreach to
diversity audiences. We also research Business and Clinical opportunities
in previously unexplored areas.
There are 2 Medical Consulting Programs and 2 Business Consulting
Programs
See our web site for more information: http://www.pe-associates.com
The Two Medical Consulting Programs include:
-
Patient Recruitment Outreach to Diversity Markets, Community &
Media Outreach for Medical and Human Genome Research for Prostate
Cancer.
-
Health Services: Site Investigator Telemarketing and Market Research
for placement of Clinical Trials and Specialized Medical and Clinical
Services Programs in Hospitals, Corporations, Government or other
Institutions.
Patient Recruitment for Medical, Clinical and Human Genome Trials
and Research
(P&E Site and Patient Recruitment Outreach prospectus upon request)
P&E Research explores pharmaceutical, biotech and CRO industry
patient recruitment and retention. We analyze and develop clinical education
and marketing communications.
*Clinical investment and performance measurement specializing in Black,
African American underserved communities around the United States, Caribbean
and Africa. Our sub markets include Hispanic and Native Americans. Within
the scope of our program we develop a process that will identify strategies
used by your company to accelerate clinical trials development in areas
identified. Within Black (U.S.) populations, those at high risk for
racial disparities are our specialty, and in diseases areas such as
prostate cancer, colon cancer, BPH, Advanced Prostate Cancer Erectile
Dysfunction, Breast Cancer, Diabetes, Respiratory, Hypertension, and
Asthma. We can also help develop programs for HIV to diversity markets.
With a special focus on Oncology and Therapeutic disease, P&E
Associates collaborates with Medical, clinical and Human Genome Research
in development of data on disease and racial disparities in Black U.S.
populations. Our outreach encompasses major communities, media, events,
conventions, conferences and leaders within targeted U.S. cities. We
also develop customized events for outreach for our clients.
Our outreach accelerates the clinical development process through:
- Communicating the value of clinical trials to patients and investigator
sites. This includes community and media outreach.
- Cutting-edge technologies, including disease survivors and physician
databases, electronic data capture (EDC) and more
- Performance measures, including patient recruitment, advertising
and investigator success measures of outreach.
I. Patient Recruitment & Consulting
P&E Associates designs recruitment strategies to help client find
participants you need for medical and clinical trials.
Our target audience demographics are specialized :African American,
Black and Underserved. Our prototype is adaptable to Hispanic and Native
Americans.
We specialize in Diversity:
- Patient Recruitment and Consulting
- Site Investigator Recruitment
- Patient Retention (newsletters, customized media support, community
outreach and events, etc.)
- Locating the community leaders and organizations which can best
facilitate the education and patient recruitment for your clinical
trials.
Clinical Trials Patient Recruitment with primary focus is prostate
cancer, and which also includes, BPH (Enlarged Prostate), Advanced prostate
cancer, diabetes, stroke/high blood pressure, Glaucoma, breast cancer
and asthma. P&E Associates is a community and media research and
outreach consulting firm, working with National medical and clinical
trials and human genome research clients to develop TARGET U.S. Market
outreach to Black, African American and Underserved families. (We also
do outreach to Hispanic and Native American audiences.)
This is often a difficult market to penetrate because of the lack of
education, lack of access and lack of pursuit for medical information,
until sick.
Our four-year development of an African American family and physician
database has yielded critical and substantial information about the
need for medical and clinical information and racial disparities in
this type of education.
Our research data shows need for clinical information about prostate
cancer, BPH, Advanced prostate cancer, diabetes, stroke/high blood pressure,
Glaucoma, breast cancer and asthma.
We field information from Black and African American families who volunteer
to be a part of prostate cancer research, but are without knowledge
of access or resources in their areas. Our trademarked paid media and
community outreach is in areas and in the language of our target audience.
We Utilize:
- On Site prostate cancer Survivor Guide Seminars
- We get close and personal with customized neighborhood programs
developed for the "urban community"
- Radio & Television Interviews, featuring local recruited physicians
who speak about prostate cancer education and sponsored by companies
with Patient Recruitment in Clinical Trials in this area.
- Public Service Announcement about prostate cancer and other high-risk
diseases for African Americans.
- African American prostate cancer support group networking
- Interactive Chat groups
- Hosted online seminars
We collaborate with your company’s existing clinical trials team
and sites in cities where studies are held, and design patient recruitment
programs for each city; focusing on developing more diversity within
the clinical trials.
P&E Associates aids your company through planned patient recruitment
outreach strategies and Outsourcing to give you more accurate "urban"
data and recruitment potential.
We create a message designed for the hard to access Black audience,
considered fertile data potential for new participants in medical and
human genome research and clinical trials. We access those who do not
know about or how to access paid clinical trials. We develop and distribute
human genome and clinical trials information- from outdoor to neighborhood
promotions, from focus groups in African American communities, to web
site conferences.
Our menu of services include:
- Internet and Millennium Media
- Media and Community Outreach programs developed
- Telemarketing (where applicable) NOTE: Many underserved do not have
permanent phone numbers.
We have proven methods of getting around this Media Interviews with
celebrity, physician and survivors to educate and encourage participation.
ALSO
- Placed press releases and feature stories targeted to the African
American audience with education and information, and in language
compatible to audience.
- Neighborhood Programs
- Celebrity (Survivor) Promotions and billboards
- Outdoor and Transit Stop Promotions
- Ethnic Networking
- Faith Based Networking and Support Programs
- Public Service Announcements
- Direct Mail
- Radio & Television Production (For medical and clinical trials
education and recruitment)
- Patient Recruitment and Retention Newsletters, Customized Events
and Outreach Services.
- Focus Interviews (designed to be conducted in non traditional settings)
P&E Associates’ evaluation process is designed to give client
working database of results from outreach through media tracking and
statistics derived from event surveys, 800 number inquiries, and community,
media outreach research.
Targeted outreach:
- Hard-to-reach audiences
- Individuals with limited reading skills
- Underserved communities
- Partnerships with national and community-based organizations
- African American media and marketing.
- Hispanic translations and Native American media and marketing
A customized presentation will be given to companies interested in
expanding their clinical trials patient education and recruitment program.
II. Health Services: Site Investigator Research:
We believe that with vast cutbacks and reorganization in marketing
departments, or disbursement of key sales expertise to other areas of
the company, a Client utilizing professional Consultants to provide
Institutional leads is essential to survival. It saves
in overhead, office expenses, employee benefits and other employee perks
and brings quality leads to you at low costs.
Site Investigator Support Services
Consultants work with Client’s Sites to develop local programs
and events specific to the diverse audiences to be reached.
Consultants also can generate quality Institutional leads (for Site
Investigators) by surveying National Hospital (and community health)
Executives and decision-makers: CEO, CFO and COO, etc. to determine
if they can benefit from added revenue by utilizing Medical and Clinical
Trials or other Medical Services. We document those who qualify for
follow-up, and gage their interest in your company calling them BACK
to provide more information on or to set up a conference call.
Understanding that this highest level of contact takes several calls
to reach decision-maker, P&E Associates delivers leads to clients
on a weekly basis or within 36 hours of receipt of lead.
A minimum of two Consultants will be assigned to your project, each
working with TARGETED Hospital lists or contact information provided
from Client or developed by our company.
P&E Associates provides "Quality Site Investigator
Leads" This means we give you a decision-maker or key
representative of decision-maker who can schedule conference call (with
deciding individual, group or committee), and one who verbally agrees
to speak with your company’s Representative on call-back in order
to do so.
A customized presentation will be given to companies interested in
expanding their clinical trials patient education and recruitment program
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